Norwegian has been making a lot of noise about possible flights from Edinburgh to the U.S. for $69. Is that real, or is it just hype? Actually, it’s some of both.

First and foremost, it’s feasible. Next summer, Norwegian will take delivery of some new Boeing 737MAX planes—ordinary 737s with new engines that give it enough range for transatlantic flights. And seat-mile costs of the 737MAX will be among the lowest of any planes. But even with the 737MAX, Norwegian will have to take in more than $69 each way to avoid huge losses. It will pad its take three ways:

• Sell only a few seats at the come-on price and price the rest at substantially higher levels. The U.S. DOT requires that airlines offer a reasonable number of seats at any “sale” price, so Norwegian will have to sell at least 10 percent of its seats at $69 or whatever low-ball price it wants. But the DOT requires no more than 10 percent, and Norwegian will be free to hike the prices on the rest of the seats to whatever the market will bear.
• Charge a stiff fee for everything beyond a seat on the plane—checked baggage, carry-on baggage, seat assignments, early boarding, meals/snacks, and whatever else it can price as an option.
• Limit the extra-low price to one direction. You might be able to buy a one-way seat for that $69, but the return flight is likely to cost a lot more.

Clearly, for trips from the U.K. to the U.S., that $69 fare does not include the onerous British Air Passenger Duty. It’s currently set at £67 (about $84) that is payable for flights outbound from any U.K. airport, but not on inbound flights.

So far, enough has been leaked to verify that the initial route will be from Edinburgh to Stewart Field, Newburgh, New York. Although Newburgh is run by the Port Authority of New York and New Jersey, the same folks who run JFK, Newark, and LaGuardia, it has no system for getting people from there to New York City quickly and easily. Neither of the current options is ideal:

• Start with (1) a five-mile taxi ride to Salisbury Mills Station, (2) take an hour-long train ride on the infrequent (less than hourly except at commute times) MetroNorth Port Jervis line to Secaucus Junction, and (3) change to a 15-minute ride to Penn Station; $16.75 each way. Alternatively, you can stay on the train to Hoboken, where you can catch a PATH train to the World Trade Center, Greenwich Village, or midtown.
• Start with (1) a 30-minute bus trip over the Hudson River to Beacon Station, where you can (2) catch a MetroNorth Hudson line train for an 80-minute trip to Grand Central; $16 each way.

According to press reports, Stewart is trying to set up an express bus to Manhattan, but it must necessarily take around 90 minutes—more with heavy traffic or intermediate stops.

Norwegian is also considering flights to/from the Boston area. Again, however, it will use a remote airport (either Providence or Manchester) rather than close-in but expensive Boston Logan.

One point of speculation is whether Norwegian is counting on Scotland to remove or cut that Air Passenger Duty. Scotland’s parliament has been making noises about doing so, but even if it does, the cut would probably not take place until 2018.

The take away, at least for now, is that you’ll be able to fly at very low fares between the New York or Boston areas and the U.K. on Norwegian this coming summer. But you’ll pay a lot more than $138 round-trip, and you’ll find comparatively few seats, to/from inconvenient airports, with lots of fees.